Digital is the new LBD for any business, It’s a ‘must have’. What is your business doing to shift into social media? It is the smartest way to reach millions of potential customers with no advertising costs. Businesses will simply not survive if they are not using social media to build their brand.
· It is an easy and simple channel to communicate with potential customers
· It is cost effective.
· Promotion
Here are social media platforms to use:
· Facebook
· Twitter
· LinkedIn
· YouTube
· Blog (Tumblr or Blogspot.com
If you want your products/services to remain relevant, your company needs to take advantage of this communications channel. You will be able to discover you customer’s needs and turn leads into customers. Social media is very fast paced and therefore you need to keep up, it is rather important that you have someone on your team take the responsibility of updating the different social media communication channels. Take time in building your online presence and lean how to use all the different platforms properly.
We are moving into a digital age… keep up or you will be left behind.